Mar 30, 2007

Learning About Citizen Marketers

This morning I am attending a Marketing session - hosted by Ben McConnell and Jackie Huba. I expect thier presentation to revolve around their recently published book - titled "Creating Word of Mouth via Influencers and Customer Evangelists". Having read a few of their blog posts, I am already intrigued about this trend. how do I become a bonafide "Customer Evangelist"?

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