Aug 13, 2010

Mike Parker - On Nike

Great article on the CEO of Nike, in fast company.

I was struck by his humility and focus on Nike's business priorities.

At the end of the article, he references his choice for Nike's mission statement ""To bring inno-vation and inspiration to every athlete in the world".

Two other noteworthy quotes - which I feel are pretty inspirational.

"If you have a body, you're an athlete" and one of Nike's 9 key maxims - "Be a sponge. Curiosity is life. Assumption is death. Look around."

Just something to thing about ....

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